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Let’s be honest, hiring in today’s salon world isn’t easy. You’re not just looking for someone who can balayage like a boss… you’re looking for someone who fits your culture, values, and long-term vision. But it is no longer 2006. Stylists' wants and needs have changed. Today's stylists are looking for more: alignment, values, leadership, and growth opportunities.

Aromatherapy is more than just a sensory experience: it is a science that harnesses the therapeutic properties of essential oils to rebalance body and mind. In the world of professional cosmetics, these natural extracts represent a unique opportunity to improve the quality of treatments, offer an exclusive client experience, and enhance in-salon results.

The salon industry is evolving rapidly, and in 2025, clients expect more than just a great cut or colour—they want a seamless, elevated, and highly personalized experience that makes them feel valued from the moment they book to the final result. Today’s clients are looking for more than just a service; they crave a salon visit that caters to their unique needs, fits into their busy schedules, and provides an atmosphere that feels both luxurious and welcoming.

Hair care is an ongoing art evolution and Organethic Pure Care is committed to staying on the cutting edge with innovative solutions and sustainable. The new Aster line not only offers effective anti-yellowing action for blond and gray hair, but also introduces an eco-sustainable packaging, confirming our commitment to the environment.

When it comes to choosing what lightener to use, the first thing we must do is lower our expectations. Yes, I said it. The reality is…...

Typically, most stylists have been trained to use demi-permanent colour to refresh faded colour, tone highlights, or to make subtle changes to the natural hair with less commitment than permanent. These are all great reasons to choose demi but what about those situations where the hair is resistant, or the lift achieved from lightening is uneven or possibly brassy and demi just isn’t enough. It’s in these situations that permanent colour will be the best option and here are a

Our industry has evolved tremendously over the last few years. For such a long time we were looked down upon and even looked over when it came to being a respectable career. Well, times have changed for the better. And if there is one thing I stand on it’s this: if we want clients to believe in us, we have to believe in ourselves first. We must respect ourselves and each other first. 

Whether you’re just starting out or you’ve been in the beauty industry for years, continuous salon education is key to your growth and success. The beauty industry is always evolving, and staying ahead requires more than just talent—it demands ongoing learning. 

Imagine a moment all to yourself: your haircare ritual that transforms into a spa, combining the effectiveness of products with rejuvenating pampering. Hair care is constantly evolving, and one of the most cutting-edge trends is the Head SPA treatment. This exclusive service from Organethic Pure Care combines relaxation and scalp therapy, offering a unique wellness and beauty experience.

We talk a lot about sun protection for the skin, but we rarely focus on the need for it protect your hair. Yet, hair exposed to UV rays, salt and chlorine suffers damage comparable to those of the skin, with the difference that hair does not have a natural ability to self-protection. It is therefore essential not to neglect hair care during the summer to avoid of finding yourself in autumn with dull and brittle hair.

Organethic Pure Care launches two new limited editions dedicated to hair care: Summer Glow and Bride to Be. These exclusive sets are designed to meet specific needs and give your hair everything it needs in particular moments. Let's discover them together!

Hair loss can be physiological, such as that caused by seasonal changes or hormonal factors, or result from events such as stress, anxiety or aggressive chemical treatments.