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SMOOTH X PRO, a treatment that effectively responds to the growing demand for tamed hair, free from frizz, without compromising the health of your skin and hair.

There comes a time when your hair cries out for help. When it is brittle, dull, and lifeless. When chemical treatments and daily styling have taken their toll. At times like these, you need much more than just a little pampering: you need a rebirth.

We are often asked what the difference is between Oligo Calura Permanent Hair Colour Level 8 and Calura Permanent 8 Ultra. So, we thought we’d break it all down for you!

We’re back, and it’s all about the blondes! (Well, technically, Blacklight Care & Styling can be used on all natural, colour-treated, highlighted or balayaged hair!) BUT it was developed with us blondies in mind!

We’re back, and excited to explore what makes Calura Styling so special…including the 11 benefits, signature fragrances and endless possibilities that can be achieved!

We’re in a zen kind of mood and talking all things care, balance and synergy…so take a deep breath in and out…let’s take you on a little care retreat. With Calura Care & Styling, what’s not there is just as important as what is!

Are you ready to elevate your skills and dive into the world of Calura Gloss Tips and Tricks from our Technical Advisors and fellow stylists?? We’ve got you!

Ever wondered what it is about Calura Gloss that has won multiple awards, voted by you, the stylist?

Have you ever thought of white hair coverage as the ultimate villain in a James Bond film? It's always lurking in the shadows, waiting to take centre stage! Well… guess what, it doesn’t have to… as you have not 1, but 7 ‘secret agents’ within Calura Permanent to combat your every mission against white hair!

As promised, here are some intermixing inspirations, used by Oligo Technical Advisors and fellow hair stylists.

Let’s face it…When it comes to bond builders, the market is overflowing with options, from supermarket dupes to pricier professional, well-known brands. As an industry, we’re finding the current climate more challenging as our clients go longer between appointments and therefore, add-on services can be overlooked by many.

If you’ve never intermixed lighteners before, it can be a lot to get your head around at the start…but trust me when I say, it’s an absolute game changer when it comes to lifting the hair and the world is your oyster!!

In a world where hair and scalp health are becoming increasingly popular, because we are all striving to focus on wellness and self-care, it can be a minefield to educate our clients on why they should consider a Bond Building treatment during their salon visits.

Hair coloring is not just a technical service, but a conscious act of beauty. In the salon, every shade becomes a way to express oneself. But what happens when high performance, gentleness, and sustainability come together?

Let’s be honest, hiring in today’s salon world isn’t easy. You’re not just looking for someone who can balayage like a boss… you’re looking for someone who fits your culture, values, and long-term vision. But it is no longer 2006. Stylists' wants and needs have changed. Today's stylists are looking for more: alignment, values, leadership, and growth opportunities.

Aromatherapy is more than just a sensory experience: it is a science that harnesses the therapeutic properties of essential oils to rebalance body and mind. In the world of professional cosmetics, these natural extracts represent a unique opportunity to improve the quality of treatments, offer an exclusive client experience, and enhance in-salon results.

The salon industry is evolving rapidly, and in 2025, clients expect more than just a great cut or colour—they want a seamless, elevated, and highly personalized experience that makes them feel valued from the moment they book to the final result. Today’s clients are looking for more than just a service; they crave a salon visit that caters to their unique needs, fits into their busy schedules, and provides an atmosphere that feels both luxurious and welcoming.

Hair care is an ongoing art evolution and Organethic Pure Care is committed to staying on the cutting edge with innovative solutions and sustainable. The new Aster line not only offers effective anti-yellowing action for blond and gray hair, but also introduces an eco-sustainable packaging, confirming our commitment to the environment.

When it comes to choosing what lightener to use, the first thing we must do is lower our expectations. Yes, I said it. The reality is…...

Typically, most stylists have been trained to use demi-permanent colour to refresh faded colour, tone highlights, or to make subtle changes to the natural hair with less commitment than permanent. These are all great reasons to choose demi but what about those situations where the hair is resistant, or the lift achieved from lightening is uneven or possibly brassy and demi just isn’t enough. It’s in these situations that permanent colour will be the best option and here are a